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03/11. Worlds most dysfunctional family

In one of their recent advertising campaigns German car manufacturer Audi takes a swing at their competitors in the luxury car segment; BMW, Mercedes-Benz and Lexus. In this series of ads we meet the leisure class dysfunctional family with the old man driving a Mercedes, the cocky unsympathetic brother driving a BMW, the dork brother in his Lexus and the very sympathetic Audi driver. On the Meet the Beckers website you can see the videos and read more about the family. I like ads with attitude and this campaign is one of them - so check it out!

Posted by Christofer Eliasson on November 3 2008 on Business - Advertising.
Tags: Beckers Audi Commersial
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20/10. New "Mac vs. PC" ads went live yesterday

These two ads went live in United States yesterday and is yet another punch in the stomach for Microsoft in the war between the to rivals; Microsoft and Apple. The first video is a parody on the fact that Microsoft is spending $300 million on advertising Windows Vista.

The second video is another parody pointing out that Microsoft is trying to sell a product without mention it by name in commercials like this. This is great stuff!

Posted by Christofer Eliasson on October 20 2008 on Business - Advertising.
Tags: Apple Commersial Mac Pc
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28/09. Microsoft commercial created on Mac

According to RoughlyDrafted Magazine, Flickr user LuisDS revealed that Microsoft's "I'm a PC!" ads actually were created on Macs running Adobe Creative Suite 3.

Posted by Christofer Eliasson on September 28 2008 on Business - Advertising.
Tags: Mac Microsoft Commersial Reveal Apple
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